Sebago celebrates 80 years with Artisan & Made in USA

UNDER EMBARGO UNTIL 21 APRIL

On the occasion of its 80th anniversary, Sebago returns to its roots. With a strong focus on authenticity and craftsmanship, the brand celebrates this milestone with two special lines: the Made in USA capsule and the Artisan collection. Both collections highlight Sebago’s rich heritage and timeless approach to craftsmanship.

Back to the roots: Made in USA
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Under embargo

For this anniversary, Sebago introduces an exclusive Made in USA capsule, in which the brand returns to where it all began. At the center is the iconic Docksides Portland, crafted in premium full-grain leather and entirely made in the United States.

The capsule is complemented by a selection of refined leather accessories, including coasters, key holders, and notebooks. Each piece reflects the commitment to quality, durability, and authentic craftsmanship that has defined Sebago for eight decades.

Artisan collection
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Not under embargo

For SS26, Sebago once again focuses on craftsmanship with the Artisan collection, a premium line where quality, detail, and timeless elegance take center stage. The brand reworks its iconic Docksides Portland boat shoe, staying true to the original silhouette while enriching it with new materials and fresh, seasonal interpretations.

Standout pieces include the MOMOTH, crafted in American pebble leather, and the ADIRONDACK, made from coarse-grained leather and fully unlined for optimal comfort on warm days. The Campsides line is also expanded with the ASKOOK moccasin, a nod to outdoor living, while the RANGER, with its robust lug sole, is designed for maximum grip.

With the Artisan and Made in USA collections, Sebago proves that true craftsmanship never goes out of style.


About Sebago: Sebago® is one of the brands owned by the BasicNet Group, which also owns Kappa®, Robe di Kappa®, Jesus® Jeans, Superga®, Sabelt®, and Briko®, leading brands in clothing, footwear, and accessories for sports and leisure. BasicNet operates worldwide through a network of entrepreneurs who, under license, produce or distribute the Group's branded products. BasicNet provides these entrepreneurs with research and development, product industrialization, and global marketing services. All business processes are carried out exclusively via the internet, making BasicNet a "fully web integrated company." Based in Turin, BasicNet has been listed on the Italian Stock Exchange since 1999.

 

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Aniela Biedrzycka

PR & Marketing Officer, Fashion Club 70

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